My cycle route home is populated by a growing number of Vodafone�s new brand butlers � these eye-catching black cabs.The cabs enable passengers to pay for the cab by text message � and also to charge up their mobile phones while on the move. The idea is to provide a helpful service, making your life easier and leaving you thinking positively about the brand, thanks to its butler.
This initiative comes hard on the heels of Just Text Giving, Vodafone�s new service to enable all and any charity to receive text donations of up to �10, free of fees.
Some nice and simple steps to making things easier for customers and charities.
